Iron Man 2's Classic Rock Campaign

Aside from a stand up I saw for Reese’s and a few billboards, it seems like most of the marketing for Iron Man 2 is focused around the music of AC/DC. The movie comes out next Friday, May 7. It seems like the real marketing push has not descended upon us yet. Maybe they are […]

AC/DC's All Over Iron Man 2

You were expecting Angus shorts?

Rock legends AC/DC will be the sole music contributor to Iron Man 2, it was announced today by Marvel Comics. As the classic rock band extends its long career with yet another innovative marketing move, we can only stand back and salute. Their previous recording “Black Ice” was available […]