New and Old Media Team (Pitchfork and World Cafe) to Host Music Debate

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On a recent World Cafe, Ryan Schreiber of Pitchfork and Dave Thompson, who wrote the book, New Music Sucks, faced off in a heated debate about new vs old music. Thompson opens the argument talking about shoes (which brings to mind “St. Hubbins – the patron saint of Quality Footwear” in Spinal Tap).

Blogs and Radio: This is mostly a generational debate, yet it was a very entertaining show that also contained some portend for Earbender, a marketing company uniting web opportunities with traditional media outlets. Radio shows about blogs, blogs connected to radio shows and all other iterations of these relationships are what we are about. Where they crossover, a huge marketing potential is unleashed.

New vs. Old Music. This is a topic I think about often, as I mostly listen to my own collection which is largely comprised of music that is over 20 years old. I think current rock music isn’t as strong as it used to be — there just aren’t enough bands or enough kids into straight up “rock/pop” as there are “hip hop.” I personally feel that when you create walls you are not giving the music a chance. Given a chance, you could find something to like about almost anything (except the Chili Peppers or Opera).

There have been many programs on FM that are about and involved with the net and many that podcast too. WVUM Miami has a weekly program on Monday nights that features a different blog every week, and I think this union will be critical to promoting music, technology and other products and ideas in the future (like next week). Another example is WNCW’s new music talk show hosted by Joe Kendrick. There are and will be, many more examples.

It’s an entertaining conversation you can hear and see their playlist here. For me, I am into classic rock but I would never say one era is better than any other. There are greats in any era. There are a few “ultimates” that tower over the ages, Billie Holiday, Jimi Hendrix, John Lennon, etc. The main thing for me is I don’t distinguish between fine art and pop culture.

It’s all a continuum and everyone’s entitled to their own point of view. The same applies to the FM and internet media. The new aspect of this for the radio station is the “robust” communication coming from their audience from the first time ever.

Earbender generates conversation about music online and offline with radio programmers, music bloggers and our thousands of social media contacts. We understand these relationships and are uniquely positioned to make the most of their present audience and future growth.

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